Working Student App Store Optimization (ASO)

About this job

Growth · Berlin, Deutschland (Hybrid)

Clue is more than just a place to work. Our work empowers women and people with cycles to make more informed decisions about their health. We break down barriers, myths, and taboos. Our
workplace is agile, diverse, and full of opportunities for growth.


NOTE FROM YOUR TEAM

A great first impression in the app store is key to captivating new users and boosting downloads. As a working student for App Store Optimization (ASO) , you’ll have the opportunity to
shape and contribute to Clue’s continued growth. In this role, you’ll join a dynamic team, supporting our ASO efforts to improve the visibility and conversion rates of the Clue app across
various app stores.

WHO YOU ARE

  • A creative thinker with the ability to think outside the box
  • You have a drive to hit ASO KPIs and a willingness to transform learnings into action points
  • You have a deep interest in developing skills in digital marketing, specifically for mobile apps
  • You’re looking for an opportunity to create impactful work within a purpose-driven organization.
  • Enrolled in an university (Universität or Fachhochschule) in Germany or abroad (work permit for Germany is a must)

WHAT YOU WILL DO

  • Help conduct keyword research and analysis to identify opportunities for Clue’s App Store Optimization strategy.
  • Assist in creating, optimizing, and localizing App Store and Google Play metadata to enhance search visibility and user engagement.
  • Coordinate and collaborate with our localization and design teams to produce compelling app store creatives, including screenshots and promotional assets.
  • Monitor and analyze app store performance metrics, such as rankings, downloads, and user reviews, to identify trends and areas for improvement.
  • Conduct competitor analysis to stay updated on industry trends and best practices.
  • Assist in A/B testing strategies for app store assets to determine the most effective approaches.

WHAT YOU BRING

  • Strong analytic skills and attention to detail
  • You can contribute to multiple projects simultaneously, collaborating closely with the Growth & Partnerships Manager, design team, and other stakeholders.
  • You’re fluent in English; proficiency in other languages is a plus.
  • Strong communication skills with the ability to write clear, performance-driven copy
  • A collaborative spirit and strong willingness to learn and grow

WORKING AT CLUE

At Clue we embrace a culture that values diversity. We believe in creating a safe space where everyone feels welcome and heard. Our unique perks are designed to cultivate growth where we
can all flourish, no matter what path we are on.

  • USC membership.
  • Office space. Enjoy our office in the heart of Berlin, where great people meet and meaningful work happens.
  • Hybrid workplace. Work from home flexibly with weekly visits to the Clue office.

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